Is Company Merch Part of Your 2023 Marketing Plan?

Is Company Merch Part of Your 2023 Marketing Plan?

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Is Company Merch Part of Your 2023 Marketing Plan? Suppose you're one of the many businesses putting the final touches on your marketing plan and budget for 2023. In that case, you might be investing a good portion of your annual spending on digital ads, paid social, OOH advertising, etc.  If brand apparel and corporate merch do not have a place in your marketing game plan, you could be missing out BIG! To help cut costs, companies will typically put branded merch first on the chopping block. Yet, company swag is one of the most effective and consistent ways to promote your brand and connect with more customers. Don't believe us?  DID YOU KNOW that 70% of brands consider promotional merch an effective tool in achieving their marketing goals? The…
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Best Client Appreciation Gift Ideas

Best Client Appreciation Gift Ideas

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Client Appreciation Gift Ideas Finding the perfect client appreciation gifts can be both stressful and time-consuming during the best of times. But, throw in extended shipping delays and international supply shortages, and this task may have you losing precious hours of sleep!The holidays are on the horizon, which means now is the time to start thinking about your corporate holiday gift list! After all, the last thing you want is for your clients to think you forgot about them, due to last-minute deliveries.But aside from expected delays, there's still the challenge of choosing the right gifts that send a thoughtful message and adequately demonstrate your genuine client appreciation.10 Experiential Gift Ideas To help you plan this year's corporate holiday gift selections, we've compiled 10 "must-have" items that we know they'll love.…
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How to Step Up Your Employee Swag

How to Step Up Your Employee Swag

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How to Step Up Your Employee Swag Whenever employees are client facing, you want them to look their best. After all, your team is an extension of your company's values and brand image. Without them, the work wouldn't get done, and you wouldn't have the chance to create real connections with customers. Because employees are the ones interacting with your customers, it's important that they represent your brand both in terms of service and attire. They should look professional, be recognizable, and stand out from other brands who offer similar services. Let's use a quick real-world exampleImagine you run a landscaping company that specializes in residential lawn care. Because your landscape crews and foremen will likely travel to different neighborhoods to complete projects, they are often the first interaction customers have with your…
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Welcoming New Employees the Right Way

Welcoming New Employees the Right Way

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Welcome Gifts for New Employees Congratulations! After months of virtual interviews and time spent vetting potential recruits, you’ve finally found the perfect individual to join your team!  Hiring can be difficult, especially amid The Great Resignation. For employers, trying to attract and retain quality talent can feel much more challenging than it did in previous years.  The reason?  Employees want to work for organizations that offer career opportunities for development and personal growth. They want to work for a company that appreciates their work, values their insights, and respects their contributions. To put it simply, they want to become part of a team that supports and empowers one another. If this sounds like your brand then the best way you can convey your company's unique culture is to help new…
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Embroidery Operator

Jobs
Embroidery Machine Operator We are searching for a highly skilled and reliable Embroidery Machine Operator to join our company. The Embroidery Machine Operator’s responsibilities include setting up embroidery machines, selecting pertinent tools and materials, troubleshooting equipment, and ensuring that all projects are completed to clients' specifications. You will also be expected to carry out regular maintenance duties and provide creative advice. To be successful as an Embroidery Machine Operator, you should have a good eye for detail and the ability to keep track of multiple work orders. Outstanding candidates will possess both analytical and artistic skills. ‍ Embroidery Machine Operator Responsibilities:‍ Analyzing and understanding project specifications and clients’ needs before starting each embroidery project. Selecting the thread, fabric, hoops, and designs appropriate to each project. Setting up machines and supervising…
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Screen Print Operator

Jobs
Screen Print Operator We are searching for a highly skilled and reliable Screen Print Machine Operator to join our company. The Screen Print Machine Operator’s responsibilities include setting up screen print machines, selecting pertinent tools and materials, troubleshooting equipment, and ensuring that all projects are completed to clients' specifications. You will also be expected to carry out regular maintenance duties and provide creative advice. To be successful as a Screen Print Machine Operator, you should have a good eye for detail and the ability to keep track of multiple work orders. Outstanding candidates will possess both analytical and artistic skills. ‍ Screen Print Machine Operator Responsibilities:‍ Analyzing and understanding project specifications and clients’ needs before starting each screen print project. Setting up machines and supervising the screen print process. Carefully…
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Key Account Manager – Sales

Jobs
Key Account Manager DEPARTMENT: SALESREPORTS TO: VP OF REVENUE   Summary The Key Account Manager is responsible for establishing, nurturing, and expanding valuable relationships at Foxtrot Marketing Group. Key Account Managers generate significant revenue and are responsible for the continuous growth of the companies most important client partnerships at Foxtrot.‍ Meeting Performance Expectations To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Responsibilities listed below are representative of the knowledge, skills and/or ability needed to effectively execute this job. Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions.   Essential Duties Generate and manage new business within assigned Key Account to drive top line revenue and margin growth. Develop and implement specific customer account and opportunity plans…
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Account Manager

Jobs
Account Manager - Sales   What you will do: Collaborate and foster strong relationships with existing clients with the goals of maximizing revenue and long-term growth.‍ What you will sell: Online company stores and promotional product programs that enable organizations to efficiently and cost-effectively purchase and receive apparel and items bearing their brand.   Why you should join our organization: We're not your typical promotional products distributor; we focus on solutions that support the long-term needs of HR, marketing, sales, procurement, and safety functions within organizations. And, we have onsite capabilities (screen printing and embroidery) that provide additional brand control and efficiency for our clients.‍ Why now: Our 40-year old organization is transforming and growing, which is reflected in our new company brand. This is the perfect time to join…
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Mortenson Construction

Mortenson Construction

Case Studies
PROJECT Mortenson Construction CELEBRATING BIG BUILDS VIRTUALLY ABOUT Mortenson Construction is an innovative builder headquartered in Minneapolis, Minnesota with ten other offices around the U.S. They work with more than 20 industries, including healthcare, hospitality, higher education, and sports and entertainment. With the tagline, “Let’s Redefine Possible” and a focus on making their clients’ projects “better than they imagined,” Mortenson offers a wide range of services including capital project planning, engineering, digital integration, energy services, and real estate development. SITUATION Mortenson’s culture of internal leadership and building big dreams is also one of celebrating success. To show appreciation to the more than 150 team members involved in the creation of Allegiant Stadium, the new home of the NFL’s Las Vegas Raiders, Mortenson wanted to throw a party. Typically, new build…
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